William Hill Logo

Welcome Bonus 100% up to £150 + 30 Free Spins

Cashout Time Typically 1-3 days (e-wallets faster)

US Flag x
Play Now

William Hill Casino and Sportsbook Review — William Hill casino/slots reviews

Alex Mercer

Author: Alex Mercer

Published: November 11, 2018 | Updated: November 06, 2025

William Hill casino is a long-established name in betting and gaming. This William Hill casino review covers its sportsbook, casino library, live dealers, mobile apps and promotions so you can see how it stacks up among the best online casino and sportsbook brands.

Our William Hill casino/slots reviews examine product range, banking (Visa, Mastercard, PayPal where available, e-wallets), welcome offers and security. Whether you are looking for in-play sports markets or a curated live casino experience, this review highlights what matters for regulated-market players.

Overall Star Rating: 4.5/5 stars

Play Now
Website: www.williamhill.com
Online Since: 2001
Bonus: 100% up to £150 + 30 Free Spins Claim Bonus
License: UK Gambling Commission; Gibraltar Regulatory Authority; additional regional licences
Software: Playtech, NetEnt, Microgaming, IGT, Pragmatic Play, Evolution Gaming, Scientific Games, Yggdrasil
Location: United Kingdom (global operations)
Pros
Long-established, trusted brand with strong retail and online presence
Comprehensive product range: sportsbook, casino, live dealer, poker and bingo
Wide and familiar banking options (cards, e-wallets, PayPal in some regions)
Fast withdrawals for e-wallets and strong customer support options
Cons
Bonuses and exact product availability vary significantly by country
Site and promotions can be cluttered for new users
Past regulatory fines impacted reputation though improvements were made

About William Hill

William Hill was founded in London in 1934 and is one of the best-known names in betting and gaming. The company expanded into online gambling in the early 2000s and now offers sportsbook, casino, poker, bingo and Vegas games across a number of regulated markets.

The online casino and Vegas platforms present hundreds of slots and table games from leading studios, plus a full live casino suite. The sportsbook is particularly strong in the UK and Europe, offering deep market coverage, in-play betting and regular promotions.

William Hill operates under licences issued by the UK Gambling Commission and the Gibraltar Regulatory Authority and holds additional regional licences where it operates (including licences for select US states). The business underwent ownership changes in recent years and continues to trade under recognised regulatory frameworks.

My Experience at William Hill

The website and apps feel familiar to long-time bettors: dense with options, quick to load, and with a trustworthy checkout flow. Navigation makes it easy to place live bets and build multis.

I explored the casino lobby and live dealer suites. Filters and provider tabs make it straightforward to find popular NetEnt, Microgaming and Playtech titles. Promotional banners are frequent but the core lobby remains easy to use.

Sportsbook navigation and the bet slip are well designed for building markets and placing in-play bets. Odds are competitive on major football and racing markets, and enhanced accas and price boosts often appear for big events.

Customer support is readily available via live chat, phone and help centre. Withdrawals are generally prompt once KYC is complete—e-wallets are fastest while cards and bank transfers take a few days.

Money Spent: £50 | Time Played: 2 Hours | Earnings: £20 | Browser/Device Used: Chrome on Desktop and iOS App | Experience: Positive

William Hill blends retail heritage with a competent online sportsbook and casino—reliable, professional and feature-rich. – Reviewer

William Hill Bonuses

William Hill runs a variety of welcome offers and ongoing promotions for casino and sportsbook customers. Offers vary by country and are frequently updated, so check the promotions page for your region.

Typical promotions include a matched deposit or bet-value welcome offer, free spins for slots, accumulator boosts, and recurring reload deals for existing customers.

Casino Welcome Bonus: 100% up to £150 + 30 Free Spins

Commonly available to new casino customers in the UK and selected markets. Minimum deposit and wagering requirements apply; free spins and bonus funds are subject to game eligibility and play-through terms.

Sportsbook Welcome Offer

Sportsbook welcome promotions differ by region (examples include Bet & Get free bets or deposit-match offers). Conditions vary: minimum qualifying stake, odds restrictions and expiry windows commonly apply.

Regular Reloads & Price Boosts

William Hill often runs reload promotions, enhanced prices/odds boosts and accumulator offers—check the promotions hub for current deals.

Weekend & Event Specials

Major sporting events are typically accompanied by special offers such as enhanced acca boosts, money-back specials, free bets or extra spins tied to event outcomes.

The platform occasionally runs slot tournaments and leaderboard challenges with prize pools and free spin rewards for the most active players.

The platform occasionally runs slot tournaments and leaderboard challenges with prize pools and free spin rewards for the most active players.

Other Promotions

  • Enhanced Accumulators
  • Free Spins & Free Bets
  • Cashback Offers (select markets)
  • Refer-a-friend
  • Seasonal Event Promotions

How William Hill Bonuses Compare

William Hill’s bonuses are solid and reliable but often smaller than some crypto-first or casino-specialist sites that advertise large deposit matches or massive welcome packages.

The strength of William Hill’s proposition is more balanced product quality and brand trust rather than headline bonus amounts.

If maximum bonus value is your priority there are bigger offers elsewhere; if you value regulatory protection, retail backing and product variety William Hill remains very competitive.

Check the promotions page for your jurisdiction and prioritise welcome offers that match your preferred product (casino vs sportsbook). Pay attention to wagering requirements and maximum bet caps.

VIP and Loyalty Programs

William Hill runs a tiered loyalty scheme in many markets (William Hill Rewards) where regular players earn points through play and can redeem them for free bets, offers or bonus spins.

High-value players may receive personalised offers, account managers or invitation-only VIP services depending on region and betting activity.

The retail estate (UK shops) also supports loyalty activity for customers who use both online and in-shop services, providing additional benefits for frequent bettors.

Banking Methods

Banking at William Hill covers major debit/credit cards, popular e-wallets (where supported), bank transfers and prepaid options like Paysafecard. Exact options can vary significantly by market.

Deposits

Common deposit methods include Visa, Mastercard, Maestro, PayPal (where available), Neteller, Skrill, Paysafecard, Apple Pay and Google Pay. Minimum deposit limits depend on method and region; instant processing is typical for cards and e-wallets.

Deposit MethodMin. DepositMax. DepositDeposit Now
Visa/Mastercard£5£10,000Deposit with Visa/Mastercard
PayPal (where available)£5£5,000Deposit with PayPal
Skrill£5£5,000Deposit with Skrill
Neteller£5£5,000Deposit with Neteller
Paysafecard£5£1,000Deposit with Paysafecard
Apple Pay / Google Pay£5£2,000Deposit with Apple/Google Pay
Bank Transfer£10£50,000Deposit with Bank Transfer

Withdrawals

Withdrawals are processed once KYC checks are complete. E-wallet withdrawals can be same-day or 24–48 hours, card withdrawals typically 2–5 business days, and bank transfers 3–7 days depending on bank and country.

William Hill generally clears withdrawals promptly once identity checks are complete. Processing times depend on the chosen method and local banking partners.

Withdrawal Method Min. Withdrawal Max. Withdrawal Timeframe
E-wallets (Skrill/Neteller)£10£50,000Instant - 48 hours
Visa/Mastercard£10£20,0002-5 business days
Bank Transfer£20£100,0003-7 business days
Paysafecard (voucher redemption)£5£1,000Varies by region

William Hill Casino

The William Hill casino offers hundreds of slot titles, table games and a robust live casino area. The library includes both classic and modern video slots from major studios and seasonal jackpots where permitted.

While the catalogue isn’t as enormous as some specialist casinos, the emphasis on top-tier providers and curated live titles makes for a quality experience.

Slots

Popular slots are provided by NetEnt, Microgaming and Playtech and include a mix of classic hits and new releases. The site features progressive jackpot titles in markets where permitted.

The slots lobby is easy to filter by provider, popularity and new releases, helping you find the games referenced in William Hill casino/slots reviews.

Starburst (NetEnt)
Starburst (NetEnt)

Low-medium volatility, broad popularity and frequent re-spins make this a staple slot in the lobby.

Book of Dead (Play'n GO)
Book of Dead (Play'n GO)

High volatility favorite with an engaging free spins mechanic and strong hit potential.

Mega Moolah (Microgaming)
Mega Moolah (Microgaming)

Progressive jackpot series with headline prizes where offered in permitted markets.

Gonzo's Quest (NetEnt)
Gonzo's Quest (NetEnt)

Avalanche mechanic and solid RTP credentials with entertaining audiovisual design.

Table Games

Standard table games such as blackjack, roulette, baccarat and specialty tables are available in RNG and live formats. Bet limits usually cover casual players through to higher-stakes action.

Live table selection is powered by Evolution and Playtech, delivering professional dealers and high-quality streams.

Poker

William Hill has offered online poker and tournament play in various markets, often integrated with external poker networks. Availability and formats vary by region but include cash games and MTTs where offered.

William Hill legion poker

Where available, poker features sit-and-go tournaments, multi-table events and occasional networked series with significant prize pools.

Live Dealers

Live dealer tables are powered by Evolution and Playtech, offering immersive streamed experiences for blackjack, roulette, baccarat and game shows.

William Hill live dealer

Tables cover a range of stakes and variants, from casual tables to high-limit rooms with professional hosts.

Casual Games

Casual options include scratchcards, instant win games, keno and other novelty games tailored to quick-play sessions and promotions.

William Hill Sportsbook

The sportsbook is a core strength — deep market coverage across football, horse racing, tennis and many other sports with competitive odds and in-play markets.

Features include live betting, cash-out (where available), enhanced price/odds boosts, bet builders and a comprehensive racing hub with form and market information.

William Hill also lists esports markets and virtual sports for round-the-clock action.

Sports

Coverage spans football (domestic and international leagues), horse racing, tennis, basketball, cricket, rugby and many niche markets. Odds are competitive and in-play options are extensive.

Matches often provide numerous betting markets including handicaps, totals, goalscorers and accumulators. Racing coverage includes UK and international meetings with a detailed racing hub.

Bet builders, cash-out and enhanced acca features make the sportsbook flexible for different betting styles.

eSports

William Hill lists major esports events such as CS:GO, League of Legends, Dota 2 and Overwatch with match markets and specialized tournament lines during major competitions.

eSports markets include match winners, maps, handicaps and series markets for larger events.

Coverage is strongest around major leagues and international tournaments where liquidity and markets are deepest.

Virtual Sports

Virtual sports products (virtual football, horse racing, greyhounds, motorsports) are offered for quick action and round-the-clock betting opportunities.

Virtuals provide condensed markets and predictable schedules, ideal for quick betting sessions and off-peak activity.

Mobile Experience

William Hill offers native apps for iOS and Android and a responsive mobile site. The apps replicate sportsbook and casino functionality with quick navigation and account management.

Mobile deposits, withdrawals, live betting and streaming (in supported regions) are well implemented, making gameplay seamless on smaller screens.

Security and Safety

William Hill uses SSL encryption and industry-standard security practices. It enforces KYC and AML checks, supports deposit limits, time-outs, self-exclusion and links to gambling support services for responsible play.


For support and responsible gambling information visit William Hill’s help pages and regional support numbers.

How to Sign Up, Deposit, and Withdraw

Signing up is straightforward — create an account, verify your email/phone, and complete KYC for withdrawals. Exact steps vary slightly by region.

How to Deposit

Follow these steps to make your first deposit.

  • Log in → Go to Deposit → Choose a payment method → Enter amount within limits → Confirm. Instant methods (cards, e-wallets) are usually available.
  • undefined
  • undefined

undefined

How to Withdraw

Complete account verification (ID/address) → Open Account/Withdraw section → Select withdrawal method and submit. Allow for processing times depending on method. security@williamhill.com

  • Complete account verification (ID/address).
  • Open the Account or Withdraw section.
  • Select your preferred withdrawal method and enter the amount.

Final Verdict

William Hill remains a leading, trusted brand with a strong sportsbook and a well-rounded casino offering. Its retail history and regulated operations make it a reliable choice for many players.

While promotional value may not match some specialist casinos and availability varies by jurisdiction, the combination of quality suppliers, solid live casino and robust betting markets keeps William Hill highly recommended for regulated-market players.


Disclaimer

Gambling of all kinds can be addictive if left unchecked. It is important to recognise the signs of gambling addiction before it becomes all-consuming. Please visit our responsible gambling page for help and resources.

It’s not luck, it’s strategy. Join the club.

Insights, breakdowns, and strategies. Built for the curious gambler.

arrow up Backto Top